Travel
On sabbatical, travelling Asia.
Summary
I’m a passionate Software Engineer with a strong background in project management. I am drawn to simple and elegant technological solutions, which is why my preferred stack is Ruby on Rails & Hotwire. I thrive in fast-paced environments and enjoy delivering quick, impactful results for users.
Experience
Cleo AI
- I helped ship Cleo Pro (the new “AI tier”), turning the big AI + premium launch into something customers could actually buy and use.
- I shipped growth work like upsell prompts/routing, upgrade CTAs, CRM touchpoints, including a reported +34% lift in Pro D7 conversion (via delayed subs).
- I made it easy for the team to run pricing experiments by putting discounts + intro offers on reliable rails.
- I improved the upgrade journey by adding smarter “right plan for you” recommendations that reduced friction.
- I shipped an Upgrade Boost campaign, adding new incentive mechanics to drive upgrades while keeping downgrade/entitlement logic clean.
- I delivered all of this in a product operating at serious scale with ~1.4M MAU, ~972k subscribers, and ~$275M ARR.
Simply Business
Took ownership over a dozen systems, such as the account management service behind 1.3 million users. Also built a product from scratch which tracks and delegates the deletion of expired data across all internal systems. Main technologies used:
- Front-end : Hotwire (Turbo, Stimulus) to create SPA-like feeling and Tailwind CSS for better styling
- Back-end : Ruby on Rails for main logic, Sidekiq for Async Jobs, RSpec for testing
- Infrastructure : Kafka for communication between internal systems, AWS + Terraform + Docker + Github Actions for deployment
Other technologies I used include: React for our marketing websites, NodeJS for minimal backends, Airbrake for error monitoring, New Relic for logging, Snowflake for data warehousing, and, of course, Git & Github for version control.
Management tools used: Jira, Confluence, Slack, Notion, Miro, and Zoom.
Other responsibilities:
- Interviewed candidates and onboarded new engineers
- Code reviews and pair programming
- Periodical level-ups on internal technologies and systems
Amadeus
- Used C++ and Python as core languages in an Agile environment
- Operated within the Customer Management side of the Departure Control System
- Implemented new features and fixed bugs via the Scrum and Kanban methodologies
- Translated user stories from our US partners to new functionalities, and addressed technical inconsistencies
- All development endeavors were done on a remote Linux box that I would SSH into
- Job required knowledge in a myriad of proprietary tools, such as airline subscription ’toggles’ or monitoring platforms
A Million Ads
- Managed clients across EU, US and AUS, such as Intel, Skoda, McDonalds, Wickes, Papa John’s, Starbucks
- Served as the primary campaign client contact, in addition to being the bridge between devs, sales, and creatives
- Created Case Studies and Post Campaign Analysis docs to present findings and recommendations
- Liaised with important industry players such as publishers, DSPs, and survey experts
- Helped grow and retain relationships with large agency groups: OMD, Dentsu Aegis, Goodstuff, Essence, Global
Education
MSc Computer Science
- Graduated with Distinction, with an average grade of 85.6%
- Final project: "REFF: A peer-reviewed fact-checking application for the web"
- Modules included: Data Structures & Algorithms, Databases, Java Software Workshops, Building Usable Software, Computer Systems, AI & Machine Learning
BA Advertising & Marketing
- Graduated with a 2:1 Honours Degree
- Final Project Title: "The Effects of Technology Readiness and Technology Acceptance on Cryptocurrencies in England"
- Modules included: Digital Marketing, Campaign Management, Marketing Research, Creative Advertising Development
Miscellaneous
- Languages: fluent in English and Romanian, limited Spanish and French
- UK Driving License holder
- Right to work in the UK and EU
- Citizenships: British and Romanian